Avaya appoints Phil Zammit as VP for APAC

Enterprise customer experience (CX) firm Avaya has appointed Phil Zammit as the vice president for Asia-Pacific theatre including India, Japan, and Greater China. In this role, Zammit will focus on strengthening the company’s relationships with customers and partners by leveraging his APAC-specific expertise, while also expanding the company’s leadership in the Enterprise CX category.

“The APAC theatre is a hotbed for innovation, however that is happening at different speeds with varying priorities in each nation — dictated by policy and compliance, consumer habits, and economic needs. Joining Avaya at this stage of its evolution is an opportunity to help our customers and partners tackle their unique strategies head on, at a pace that suits them, with technologies that put the power back in their hands,” said Zammit.

He is based in Sydney, Australia, and has worked at organisations such as Zoom, Cisco, AWS, and Telstra in the past. He specialises in developing high-performing teams by leading regional business strategies to address local market needs.

“Zammit brings deep experience and a passion for team, customers, and partners. His addition to the team will infuse fresh perspectives and innovative approaches into sales and support strategies while enabling our teams to bring their best to our customers, partners, and each other,” said ML Maco, Chief Revenue and Customer Experience Officer, Avaya.

In July, the company appointed Patrick Dennis as the chief executive officer. Dennis is replacing present President and CEO, Alan Masarek, who will retire at the end of the calendar year. Dennis is currently the CEO of Venafi, a cybersecurity company being acquired by CyberArk.