Insights on how to build digital native companies at 'The Pitch'

In today's rapidly evolving digital landscape, technology has emerged as a crucial competitive advantage, setting businesses apart and capturing the attention of consumers who are predominantly digital natives. This shift toward the digital realm has not only empowered enterprises to elevate their performance but has also streamlined operations, making them more efficient than ever before.

But what does it take for businesses to become truly digital native companies? How can they digitise their processes and revolve their revenue models around technology? These questions were at the heart of a panel discussion during 'The Pitch' event, hosted by VCCircle on October 6 in Delhi.

The panel, consisting of Naveen Gulati, Vice President of Technology and Head of Information Technology at Nykaa; Arvind Heda, CTO of Naukri.com at Info Edge India, and Ankit Maheshwari, Founding Team Member & CTO of Innovaccer, shed light on these critical issues.

Maheshwari emphasised the importance of aligning a company's strategy with the adoption of technology at every level of the organisation. He stressed that it's not merely about choosing the right technology but understanding how to effectively integrate it into all aspects of the business. "The key," he said, "is identifying and delivering value to customers efficiently. This should be the clear objective."

He further emphasised the evolving role of technology in meeting customer demands and pointed out that technology can now redefine traditional business models, especially in areas like estimating and forecasting.

The panellists echoed the idea that technology is not just a tool but a transformative force that can reshape businesses and their relationships with customers. To thrive in the digital age, enterprises must embrace technology at all levels, ensure alignment with customer needs, and ultimately paving the way for true digital-native success.