Rario, BlockTrust to offer NFTs of Australian cricketers

World’s first cricket NFT platform creator Rario and non-fungible token (NFT) marketplace service provider BlockTrust will now together offer digital collectible NFTs of Australian cricketers. For this, both have signed a deal with Cricket Australia and the Australian Cricketers’ Association (ACA).      

The partners, in a statement, claim that this partnership would make ‘play-to-earn’ virtual gaming accessible to over one billion cricket fans globally. 

The NFTs are digital certificates that are registered on a blockchain and can be used to record the ownership of a digital asset. In this case, Rario and BlockTrust will help Australian cricket fans understand, collect and engage with NFTs by creating a metaverse of collectibles and gaming.   

Ankit Wadhwa, co-founder and CEO of Rario, said, “With this partnership, we are excited to give cricket lovers the opportunity to own a part of the sport they love, collect memorable moments and player cards and indulge in cricket NFT based games in the Rario metaverse.” 

Rario claimed that by utilising ‘eco-friendly’ blockchain technology, the multi-year exclusive CA/ACA partnership will introduce NFTs to cricket fans, creating a new ‘fan engagement tool’ that celebrates the rich history of Australian cricket. Both the companies have led a consortium of leading ecosystem partners in procuring this project, including ConsenSys and Amazon Web Services. Further announcements on NFT releases and player partnerships will be made in the coming months. 

Mike Alexander, CEO of BlockTrust, maintained, “Our company has quickly established itself as a leader in the development of bespoke NFT marketplaces and Web3 experiences, assisting a range of brands and organisations globally to develop and tokenise physical and digital assets.” 

Last month, Singapore-based startup GuardianLink had launched what it claims to be “the world’s first NFT cricket game” in the “Play-to-Earn (P2E)” space. Available on Android, iOS, and PC, the company has positioned it as a “first-of-its-kind game” that is community-driven and enables the players to monetise their time and efforts.