Haptik boosts leadership team to accelerate international expansion

Mumbai-headquartered Jio Haptik Technologies, which offers conversational AI (artificial intelligence) solutions to enterprises in e-commerce, telecom, insurance, and financial services, has announced top brass announcements to accelerate its expansion efforts in the US and Asia Pacific (APAC) regions.  

The Reliance-owned company, a statement said, has appointed former Mu Sigma executive Anila Rao as the general manager for South East Asia, Australia/New Zealand and former Evolv Technologies GM Aaron Shagrin as the general manager for North America. 

The duo has been tasked with leveraging their industry expertise and growing Haptik’s business in their respective geographies with a focus on sales, revenue, marketing, and partnerships.  

Rao, according to her LinkedIn profile, has close to 10 years of experience in sales, marketing and business development. She last worked as the head of international business at Belong.co and joined Haptik in December 2020.  

Meanwhile, Shagrin brings over two decades of experience in sales, business development, and corporate strategy across startups, Fortune 500 companies, and venture capital firms. 

In addition to this, Haptik has also named Priyanka Ahuja, the former general manager of Chai Point and sales head for Uber Eats, as the VP of customer success. She took the position in March 2021, as per LinkedIn.  

“I am excited to have some key leaders join us to scale the business from here, ... I am also proud that after all the recent additions to the team, 32% of our workforce is female employees, with 11 women in key managerial roles,” Aakrit Vaish, co-founder and CEO at Haptik said.  

Read: Haptik to offer AI-driven customer service solutions to Zendesk 

Overall, Haptik has hired 80 people from India and abroad as part of its international expansion plans, increasing its workforce by 33% over the last year.