India Quotient, FirstCheque bet on vehicle maintenance provider FirstU

Vehicle maintenance solutions provider FirstU has raised an undisclosed amount in a seed funding round from venture capital firm India Quotient, startup accelerator FirstCheque, Farooq Adam,  co-founder at e-commerce site Fynd, and other angel investors. 

FirstU will use the capital to build its team and strengthen its product offerings, Muhammed Rizwan, CEO of the Bengaluru-based startup, said in a statement.

Founded in 2017 by Rizwan and Anwar Sadad, the subscription-based platform provides vehicle maintenance services via periodic services, deep interior washes, doorstep assistance, roadside assistance and repair assistance. The company has partnered with other brands to source parts and provide the services.

The seed investment is the first round of external funding announced at the company. Other startups in the online vehicles servicing space include the likes of Bengaluru-based CleanseCar Washing and Repair Services and Gurugram-based GoMechanic.

Last month, CleanseCar raised $2 million in seed funding from a group of angel investors and family offices. In June, it had acquired Carnanny, another subscription-based daily car wash and car care service provider in an all-stock deal.

CleanseCar claims to provide car wash services to 50,000 cars per day in Bengaluru, Chennai and Mumbai and plans to expand its services in Delhi, Pune and Hyderabad by the end of this year. It is also looking to acquire more firms in this space.

Recently GoMechanic roped in former Ashok Leyland executive Suyash Kumar to head its e-mobility business. The company said it expects to serve over 1 million cars with a target of 10 million customers by 2021.