Dubai’s NAFL partners with homegrown freight forwarding platform FreightBro

Chennai-based freight forwarding startup FreightBro Logistics Pvt Ltd announced today that it has partnered with The National Association of Freight and Logistics (NAFL), Dubai. The two entities signed a Memorandum of Understanding (MoU) at the Transport Logistic Fair held in Munich.

The partnership will help over 400 of the NAFL’s members digitise their services and access import rates of China and India and promptly book shipments, the company said in a statement.

The freight technology startup’s platform will enable the NAFL to manage quotations, shipments, communication and visibility on the go, the statement added. 

FreightBro claims to be India’s first freight forwarder facing platform. It aims to digitise the manual processes in logistics of the trillion-dollar forwarding industry, the company said in a statement. It provides a digital platform that enables freight forwarders to procure rates, iron out operational efficiencies, improve sales and harness data analytics among other things.

“This partnership comes at a perfect time as a strategic initiative to accelerate digitisation in the Middle East freight industry. For FreightBro, the association will help us expand our presence… work closely with the forwarders of the region,” said Mohammed Zakkiria, Co-founder, FreightBro. “Also, it is in sync with our ongoing trade lane development and solutions for small and medium sized forwarders in India, the UAE and China,” he added. 

Nadia Aziz, President at the NAFL speaking on the association, said, “FreightBro’s platform and application will surely speed up work for the forwarders, cut costs and help them grab a greater market share. It will also connect us more efficiently with top-notch Indian forwarders.”

Founded in 2016 by Anand Babu, Mohammed Zakkiria, Raghavendran Viswanathan, the freight forwarding platform raised seed funding from Suresh Kumar, former Global CIO of New York Mellon. He now serves as an advisor to the firm. 

Recent developments in the logistics sector:

Logistics solutions provider LEAP India raised Rs 100 crore from TVS Capital.

Tech-driven logistics startup raised $2 million in a fresh round of funding from Alsthom Industries Ltd.

BlackBuck recently secured $150 million in its Series D round.