Watch: Indiabulls CIO Nafees Ahmed on using digital technologies to drive growth and efficiency

Financial services conglomerate Indiabulls Group has been embracing digital technologies and innovating as it expands its business in multiple verticals including personal loans, real estate loans, securities and wealth management.

Chief information officer Nafees Ahmed said the group moved towards digital technologies due to pressure from new-age fintech companies and because of customer expectations.

Ahmed also said the shift to digital has not only helped it expand faster but also brought in valuable data insights that are helping it increase efficiency.

Indiabulls, which follows a hybrid cloud strategy, has also been using artificial intelligence in the underwriting process to disburse personal loans, he said.