Content delivery firm WittyParrot secures seed funding from Mumbai Angels, others

WittyParrot, a cloud-based content delivery platform has raised Rs 3 crore ($450,000) in seed investment from Mumbai Angels and a few Silicon Valley-based angel investors.

The startup will use the funds to expand its sales team grow its footprint in the US and India, Anil Jwalanna, co-founder and chief executive of WittyParrot said in a statement on Friday.

The San Francisco-based company has sales offices across the US and a development centre in Bengaluru. Its clientele includes Oracle, Citrix, Couchbase, Zenith Education Group and Hayzlett Group, among others.

"A study by IDC reports that an average 'knowledge worker' spends over 28 hours per month trying to find and repurpose information. WP (WittyParrot) makes this process extremely simple and fast," said Saahil Bhatia, who led the deal from Mumbai Angels.

Through its cloud-based platform, WittyParrot, run by Acrowit Inc, enables marketing, sales and support professionals to communicate and collaborate better by delivering intelligent content via analytics. These professionals can find the right information, assemble it in the correct order, share and track it with ease.

The firm was founded in 2012 by Jwalanna, an entrepreneur and Columbia Business School alumnus, and Rajesh Setty, a Silicon Valley-based serial entrepreneur, author and speaker.

Mumbai Angels is a group of angel investors headquartered in Mumbai. It provides angel and seed stage capital to companies operating in India. It typically invests between $200,000 and $500,000 in its portfolio companies.

Last month, Mumbai Angels had participated in the seed investment round of human resources technology startup DoSelect, along with TV Mohandas Pai's family fund 3one4 Capital. Prior to that, it participated in the pre-Series A investment round of adtech startup MintM.