Mobile usage tracker BillBachao hits 1M downloads

BillBachao, an app that uses big data analytics to track mobile usage and compare tariff plans, claims to have crossed one million installs within a year of its beta launch. The beta version was launched in December last year, the company said.

BillBachao, which is owned by Mumbai-based Digissential Enterprises Pvt Ltd, allows mobile users to get a detailed listing of their usage/ spends on voice, SMS and data, it said in a statement.

The company claims that its app assists users to reduce their mobile bill by up to 40 per cent. The Android app also enables users to find a prepaid or postpaid tariff plan best suited to their needs. It gives operator recommendations based on usage and location profile. Last week, an updated version of the app was launched.

BillBachao was started in 2014 by Vodafone India's former senior vice president Jonathan Bill and OnMobile co-founder Arvind Rao. Bill exited the venture in June, as per details on his LinkedIn profile.

The startup functions by tracking usage data given out by telecom operators and updates it on a daily basis.

For network quality recommendations, the app crowdsources network information from Android users. It fetches network signal information from the user's phone and analyses it at the backend before giving out recommendations.

BillBachao would compete with Bangalore-based Mubble, run by Mubble Networks Pvt Ltd. Mubble, an Android app that allows prepaid cellphone users to do postpaid-like usage tracking, raised an undisclosed amount in Series A funding from Accel Partners last month.