After Lenskart, Watchkart & Bagskart, Valyoo Technologies' Jewelskart.com Goes Live

Three-year-old start-up Valyoo Technologies Pvt Ltd, which launched a string of e-commerce sites catering to separate verticals Lenskart (eyeglasses), Watchkart (watches) and Bagskart (bags), has further expanded its product portfolio by launching Jewelskart.com, a specialised portal for fashion jewellery.

The new site has just gone live.

Techcircle.in had first reported that Valyoo is planning to unveil more vertical e-com sites including jewellery.

Peyush Bansal, founder and chief executive officer, Valyoo Technologies said, "As we were already very active in the fashion category, so we decided to launch jewelskart.com to enhance our product catalogue. We want to target evolved Indian consumer by creating a platform wherein they can select from a variety of fashion jewellery coupled with quality and shopping ease."

The company has followed a tab approach to integrate and possibly cross-sell its products from different e-com sites. So the new site has the tab links to all the other sister sites.

It claims deliveries will be made within 5-10 business days with deliveries in India being free while costing $15 for shipments outside the country.

Last October, Valyoo raised $4 million in first round of funding from IDG Ventures India, a $150 million technology venture capital fund, to add more brands, market and train its customer service representatives to make online shopping easy.

The company is planning to go for another round of funding which will be used to propel growth by expanding warehouse capacity, improving customer support, building a stronger team and going deep into the existing segments and increasing the product range.